The Urban Daily Rebrand
The Creative team had the opportunity to rebrand the site The Urban Daily for a new look. The site's target audience are young African American men between 18 - 34 years of age. They felt that their old logo didn't really read to the male audience and that it was outdated. I came up with a couple of type lockups to try and give the brand a more modern and clean logo that would be used easily on any type of digital and print media.
